Brand ID - Alberto Cruz

La Cocteleria

Your favourite seafood lounge, eat + chill

Nakidread

The look, feel + behaviour of your product/service

An urban, ancestral + tropical street wear brand

JAL Audiovisuals

A sound system, DJ + Projections Company in Toronto, Canada

Brand Identity

Branding, how does it differentiate from marketing? Marketing helps you sell your service/product, but branding is what makes the customer come back because of the feeling of exclusivity and belonging. A brand is a name, term, design, symbol or any other feature that identifies one seller's good or service as distinct from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and store value as brand equity for the object identified.